Zimbabwe’s tobacco sales in the 2025 season have exceeded 280 million kilograms, achieving 94% of the national target of 300 million kilograms, with sales reaching 944 million US dollars. The Tobacco Industry and Marketing Board (TIMB) said that more than 108,000 growers participated, an increase of 4.6% compared with last year, and a record is expected to be broken this season. The Ministry of Agriculture attributed the success to good weather, increased participation of small-scale farmers, improvements in agricultural technology, and support for contract farming. The current average price per kilogram is $3.37, slightly lower than that in 2024 but still guaranteeing farmers’ income.
Key points:
- Sales volume and targets: Tobacco sales reached 280 million kilograms, achieving 94% of the annual target, and sales revenue was 944 million US dollars.
- Growers and trends: 108,000 growers participated (+4.6%), and the sales season is expected to break records in a few weeks.
- Success factors: Good weather, increased participation of small-scale farmers, improvement in agricultural technology, and support for contract farming.
- Price and profit: The average price is 3.37 US dollars per kilogram. It has slightly decreased, but farmers have a substantial return.
Zimbabwe to sell 280 million kilograms of tobacco season in 2025
According to a report by Asia Tobacco on June 16th. Zimbabwe’s tobacco sales have exceeded 280 million kilograms so far, accounting for 94% of the country’s target of 300 million kilograms by 2025. According to the Tobacco Industry and Marketing Board (TIMB), tobacco sales have reached 944 million US dollars.
Chelesani Moyo-Tsarwe, a spokesperson for the Zimbabwe Tobacco Industry and Marketing Council (TIMB), said that the performance this season was strong, with more than 108,000 growers actively participating, an increase of 4.6% compared to last year. With only a few weeks left until this sales season, Zimbabwe is expected to break the record.
- “The numbers speak for themselves – our farmers have shown resilience and determination,”
She said.
Professor Obert Jiri, the Permanent Secretary for Land, Agriculture, Fisheries, Water and Rural Development, attributed this success to the favorable weather, the increased participation of smallholder farmers, the improvement of agricultural technology and strong institutional support, especially through contract farming programs.
The average price per kilogram is $3.37, slightly lower than $3.47 in 2024, but still brings substantial returns to farmers.
