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Turkey Moves to Revise Advertising and Unfair Practices Regulation

Turkey Revises Advertising and Unfair Practices Rules

Turkey is advancing revisions to its Commercial Advertising and Unfair Business Practices Regulation, proposing new restrictions on vape and gambling advertisements.

Key Points at a Glance

  • Turkey is revising its Commercial Advertising and Unfair Business Practices Regulation.

  • Vape and gambling advertisements are proposed to be singled out and completely banned.

  • The draft has been submitted to the industry for feedback and is still under evaluation.

  • One of the policy objectives is to protect young people from harmful habits.


Draft Revision Targets Vape and Gambling Advertising

December 26 – According to Anadolu Agency, Turkish authorities are advancing work on a draft revision of the Commercial Advertising and Unfair Business Practices Regulation, focusing on further regulation of vape and gambling advertisements.

Stricter Sanctions Proposed Under New Framework

Sources indicate that the draft plans to introduce stricter sanctions in several areas, particularly targeting gambling and vape advertising.

Expanded Scope of Advertising Adjustments

The scope of adjustments covered by the draft includes discount sales, conditional sales, advertising content generated through artificial intelligence systems, advertisements posted by social media influencers, and promotional activities such as “loot boxes” in digital games.

Vape and Gambling Ads Explicitly Prohibited

Vape and gambling advertisements are explicitly listed as prohibited. Previous regulations already restricted illegal gambling and tobacco product advertising; this revision will prohibit vapes and gambling as separate categories.

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